operational excellence - superb/lean/efficient operations, reasonable quality at competitive prices with minimal inconvenience (FedEx, American Airlines, Wal-Mart, Dell Computer)
customer intimacy - segmenting and targeting markets precisely, tailoring to match specific demands of those niches, so to build long term customer loyalty. The business processes stress flexibility and responsiveness. (Nordstrom, Home Depot, Staples, Ciba-Geigy, Kraft, Frito-Lay)
product leadership - strong in innovations, brand marketing and commercialize ideas quickly, relentlessly pursue new solutions to solved problems, lifetime value concepts, products/services that consistently enhance customer's use, thereby making rival's goods obsolete (Johnson & Johnson, Nike)
... pick one value discipline and vigoriously pursue it while meeting industry standards in the other two ...
Friday, June 15, 2007
Sunday, June 10, 2007
MBA: Marketing Strategy/Policy + Strategic Management
Information Technology Management was completed. Marketing Strategy/Policy and Strategic Management are now started. Also, enrolling into Business Simulation for the summer semester.
Strategic Issue - Each level of strategy must be consistent with - and therefore influenced and constrained by - higher levels within the hierarchy. The 3 major levels of strategy in most large, multiproduct organizations are (1) corporate strategy, (2) business-level strategy, and (3) functional strategiess focused on a particular product-market entry.
A strategy is a fundamental pattern of present and planned objectives, resource deployments, and interactions of an organization with markets, competitors, and other environmental factors.
Strategic Issue - Each level of strategy must be consistent with - and therefore influenced and constrained by - higher levels within the hierarchy. The 3 major levels of strategy in most large, multiproduct organizations are (1) corporate strategy, (2) business-level strategy, and (3) functional strategiess focused on a particular product-market entry.
A strategy is a fundamental pattern of present and planned objectives, resource deployments, and interactions of an organization with markets, competitors, and other environmental factors.
Monday, April 23, 2007
Training: Leadership Through People Skills
Training: Leadership Through People Skills
http://www.q4solutions.com/dimen.htm
Dimensional® Model of Behavior™
http://www.q4solutions.com/dimen.htm
Dimensional® Model of Behavior™
Sunday, April 15, 2007
Monday, February 12, 2007
Thursday, January 11, 2007
Sunday, December 31, 2006
Saturday, December 30, 2006
轉貼 >> 迎新派對
迎新派對
朋友們：
敝舍除夕迎新年派對的菜單，先睹為快：
鵝肝醬法飽
意大利風乾火腿蘆筍卷
三文魚忌廉脆餅
羅馬沙津
德國啤酒腸
燒羊架伴薯菜
蜜汁豬肋骨
鮮蝦肉醬螺旋粉
燒雞翼
沙嗲雞串
壽司
藍莓芝士撻
酒水有 France Brut, Italy Red, Sparkling Wine；別忘了我們的傳統：BYOB (Bring Your Own Bottle, 酒精10%或以上唔該)
還有什麼願望只管想，不要對我說啊。
萍果小姐
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